The experience economy
http://www.guardian.co.uk/comment/story/0,3604,1640808,00.html
James Harkin
Saturday November 12, 2005
The Guardian
Which would make you happier, owning a Ferrari or taking time out to
walk the Machu Picchu trail in southern Peru? According to an
intriguing piece of research published last week by the bank Dresdner
Kleinwort Wasserstein, you'd be better off taking the walk. The elusive
route to contentment, according to the City analyst who wrote the
report, lies not in material possessions but in experiences such as
scuba diving and exotic holidays.
James Harkin
http://groups.google.com/group/alt.atheism/msg/9e84503b33e7876b
.
|
